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Google Analytics allows you to quit guessing about what visitors do. Using the data tracked by Google Analytics, you can spot trends in user activity, how your pages and posts are performing, and make informed decisions based on how your site visitors actually interact with your website. It does this by giving you specific insights into the different ways your users found your site and how they use it once they land on it.
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When Google Analytics is used at its full potential, it can help you track your website ROI (return on investment) for all of your online marketing efforts. Google Analytics is used to view website analytics over time. How many users are currently on your site.What site they were on when they clicked over to yours.If they’re on a desktop or mobile device.Use Google Analytics to sort and sift website analytics into dozens of different data dimensions and metrics, such as:
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What Is Google Analytics? In a nutshell, Google Analytics is a free service for website analytics that helps website owners or admins view data related to their website traffic and activity.
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The more you learn about what Google Analytics is, the more you’re probably wondering exactly what it can do for you, your website, and your business in general.
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In doing so, you probably discovered Google Analytics.Įven if you have a basic understanding of what Google Analytics does for website owners, you may not have figured out exactly how to harness the power of Google Analytics for your website. If you’re a serious website owner, you’ve already done some research on how to track your website data, also known as website analytics.